I Want 3 Tractor Trailer Loads of This Compost Right Away!
Last fall we were at a trade show and on the table of our booth we had a bucket of fresh compost from our customer’s BioReactor. It was great looking compost–dry, fluffy, no odor and so on. So, a gentleman walked by the booth, took one look at the compost and said, “I want 3 tractor trailer loads of this compost right away!” We were flabbergasted. This man was in the business of growing organic hops for an organic beer brewer, and the compost from the BioReactor was just what he needed to boost the health of his soil and get better crop yields. What really got him enthusiastic was the quality of the compost and that he could get all that he wanted so close to his farm.
You see, our customer is composting the manure from a 1700 cow dairy herd, and there is lots and lots and lots of compost being produced from the manure on a daily basis. Typically, upon discharge after 4 days, the compost is about 75% mature which means all the pathogens have been killed, the weed seeds are destroyed and there is virtually no odor. This compost is ready to spread on a field and is an excellent soil amendment from so many perspectives…moisture retention, organics booster, nutrient value, suppresses plant disease, controls weeds, balances the soils pH and improve the soil structure. This compost has tremendous value which positively impacts the bottom line–and this hop grower knew that. Needless to say, we connected the hops grower to our customer.
Time after time, we get asked by people who are evaluating the prospect of composting solid organic waste (regardless of what the waste is), they wonder “What can I do with the compost?” They don’t realize the value of the product they are making because they are only focused on finding a solution to get rid of the troublesome waste. But, by making GOOD compost from the waste, they now have created an opportunity to make money from the product (compost) in addition to solving their waste management problem. Evidently, there a many markets available to compost producers, and it is just a matter of making the connection. When the composting operation makes consistent high quality compost such as that which can be produced by the BioReactor, the customers may indeed beat a path to your door! Many thanks for you time today, and please let me know if we can be of any help to you with your waste management problems, AND marketing your compost! D